Case Studies

Custom homebuilder and outdoor living space construction.

Problem: Sluggish building market means marketing dollars must go much further. Find innovative way to stay in front of personal and business network. Generate new interest and awareness in Outdoor Living services.
Solution: Added new Outdoor Living brand alongside traditional custom homebuilding company. Introduced client to social media (Facebook and Twitter) to generate referrals from network. Added new Outdoor Living section to website and revised outdated gallery. Social media content will also drive search engine rankings raising website visibility.

Professional organic landscaping, design, and irrigation solutions.

Problem: Needed brand identity, logo, website, and social media marketing plan to attract new clients. Wanted to establish company as qualified, industry leader in geographic target.
Solution: Created company brand, logo, website, blog, and social media marketing plan. Positioned customer as expert in their field through business blog, facebook, and Twitter accounts. Created authoritative online voice.

A commercial interior build-out specialist.

Problem: Outdated website, no public voice on the Internet to draw attention from prospective clients.
Solution: Re-design of website including content management system to allow client-managed updates to News and Projects. New site can be found in top search results. Development of Facebook business page. Attracted 240 fans in first month. Publishes company news regularly to stay in front of Facebook fans.

Financial stock market timing service. National market.

Problem: New company without any recognizable brand image. Needed professional interactive website and public relations.
Solution: Developed brand and logo. Created new website that client can manage data and technical updates without any knowledge of HTML code. Established company personality through new blog to attract and inform potential customers for web-based subscription service.

Suburban golf course near The Woodlands, Texas.

Problem: Heavy competition from other local courses. Wanted to separate from the pack through innovative use of technology and provide better customer service.
Solution: Streamlined clients website for easier news updates. Established Twitter account to share daily/weekly golf specials with members, potential customers and local Twitter followers. Using Twitter as unconventional public relations channel.